Lil Miquela was activated in 2016 along with her Instagram account. She confessed online that she is not a human being.
Even though she isn’t a real person she has more than one million followers on Instagram and is considered to be one of the biggest upcoming Instagram influencers. She is real to her followers and design brand names have taken notice of this opportunity to promote their products.
Lil Miquela is a 20-yr old American-born Brazilian model, singer and Instagram personality, plus she hangs out at all the top places such as Coachella. She wears designer brand clothing and supports various movements and social causes. Plus, she has created two hit singles and hailed the pages of Vogue. She was Prada’s main model for their Instagram account fall online show in Milan.
And recently, she got surreal with Bella Hadid for a Calvin Klein advertisement. This milestone moment brought the supermodel Bella Hadid together with the CGI (computer-generated avatar), Lil Miquela for a passionate kiss.
How appropriate that Calvin Klein is the first fashion brand to combine the essence of our reality with virtual reality, as they are known for their risqué advertising.
Opening up the door to so many new opportunities.
But, an anonymous creator created her in Silicon Valley and she is a computer-generated image or computer-generated avatars. She might look real online, but she is a completely fictional character. She is often spotted wearing high-end fashion brands like Chanel, Proenza Schouler, Prada and Vetements.
But, last year Miquela Sousa’s Instagram account was hacked by another computer generated avatar, named Bermuda. So much drama! Bermuda wiped all of Lil Miquela’s account and started posting pictures of her own pictures. And sending threatening captions for the world to see and saying: “You can’t have your account back until you promise to tell the world the truth.”
So after a few days, Lil Miquela revealed to all of her followers that she is not a real human being! Gasp, could’ve fooled us. After that moment, she began to gain more and more popularity.
As her popularity grows, we are positive that her creators will continue with new ways to bring her personality into the real world. Lil Miquela is about opening new doors and making the impossible seem possible.